Sports Illustrated Swimsuit Edition’s cover model, Bar Refaeli, graces the side of one of Southwest Airline’s 737s. This is a stroke of genius by Sports Illustrated as they break through the clutter in a way unlike anyone else. I know I will be crossing my fingers the next time I fly Southwest that this plane pulls up on the tarmac. More on creative ad here.
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Bar Refaeli’s Southwest 737
February 19, 2009Posted in bar refaeli, southwest, sports illustrated | Leave a Comment »